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| On this
page: Seven Reasons to Choose Mark Mark
is very good at what he does. Mission Statement To create highly effective photographic marketing tools for performers by discerning and communicating their individual essence. Our Guarantee We guarantee that you will absolutely love your headshots by getting your approval every step of the way, doing an "instant re-shoot" for each set-up, and by continuing to shoot until you are absolutely satisfied with your headshots by using our complete approval process. Before we even put you in front of the camera, we discuss the concept of each setup with you, pick out your clothing, and discuss makeup and hair choices. We don't move forward until you are completely satisfied with the direction of the shoot Next, we finesse the lighting and adjust the details of the photo until we think it's the best it can be. We don't start shooting until you are completely satisfied with all of the elements of the set-up, including the makeup, wardrobe choice, lighting, and background. The instant re-shoot After about 35-40 frames (the digital equivalent of one roll of film) we break to look at what we've done. This is your opportunity to see what might be missing, or what we could do better in that set-up. Then, we go and shoot another round of images that add to and improve on the first set. When we're done with the second set of images, we take another look at what we've done. If you aren't completely satisfied we go back and continue to shoot until you are. By working this way, you can be assured that you will walk out the door completely thrilled with your headshots. Contact e-mail The studio is located in Los Angeles, California, in the Silver Lake area (between Hollywood and Downtown, one mile off the 101 Freeway at the Silver Lake off ramp). There is a map at the bottom of this page. Packages Your headshot is your single most important marketing tool and will generally follow you for about two years. The difference between an excellent and a simply adequate photographer wouldn't even amount to $15 a month in most cases, although the difference in the success of your career can be staggering. Choosing
the right photographer could be the most important business decision
you make in the next two years. Mark's services aren't
inexpensive, although they are only a fraction of his commercial rates.
Mark generally only shoots two sessions per day, and puts a great deal
of time and effort into each one to achieve the results you see on this
website. Currently, Mark is generally only shooting headshots one or two days a week (due to an otherwise heavy photography schedule that includes
advertising, corporate, magazine and entertainment photography). The
cost of the service reflects the high quality of his work and the time
spent with each client. The Ultimate Headshot Package The Full Day Headshot Package Three Setup Headshot Package (with Professional Makeup and Hair) Two Setup Headshot Package (with Professional Makeup and Hair) Three Setup Headshot Package (without Makeup and Hair) Two Setup Headshot Package (without Makeup and Hair) We work with a small and select group of only three outstanding Hair and Makeup Artists, all of whom are experienced at working with Mark and to accommodating his high standards. If you choose to bring your own makeup artist, please be advised that your time will be restricted under the two and three headshots setups packages without makeup. If you don't see what you are looking for here, please call us to discuss how we can accommodate your needs. Please call us at 888-273-2838 to discuss your needs and for pricing information. Packages for musicians are detailed on the music page. What is a set-up? A set-up (which is also called a "look") is an integration of lighting, background, wardrobe, hair and makeup that is crafted to bring out a particular part of your personality. Here are a few examples that were all taken from the same setup:
This is what three different setups might look like:
A Web Gallery is included with your session. Anybody with a computer can access your images for six months after your shoot, but we ask that you request it be put online at the time of the shoot, otherwise it will only be put in your image delivery. On a related note, we often receive inquiries about modeling, and would like to suggest you visit newmodels.com which generally has very good information on the truth about the modeling industry.
Mark's Los Angeles Studio
About Mark Mark Robert Halper has been a working, professional photographer for over fifteen years. Mark has built a career on consitently bringing quality and creativity to a diverse range of photographic specialties. Mark specializes in shooting people (although he also shoots product and architecture) and works primarily for advertising, entertainment, corporate and magazine clients. A few of his clients include Paramount Pictures, Warner Brothers, Bally's, Business Week, Cedars-Sinai, Charlotte Russe, The Discovery Channel, Hasselblad, IBM, MySpace.com, UCLA and Sanyo. Mark has been the subject of a number articles and interviews, and done several television appearances. If you'd like to know more about Mark's more recent accomplishments, please visit the News page of Mark's commercial photography site. How Mark Works (and what is unique about his process) A headshot is a marketing tool intelligently crafted to communicate those qualities about a performer that are generally consistent from role to role. Its purpose is to get the performer called in for those parts for which they are likely to be cast. Prior to the shoot, I'll ask you to do some homework to prepare for our time together. When you arrive we'll spend about 50 minutes in an in-depth discussion about who you are and use that information to determine the best way to approach your shoot and target and refine each of your set-ups. The process I use is based on essence work created for actors to market themselves effectively based on their own unique qualities. In a number of ways, this will be the most important part of the process. After we've decided together what aspects of you and your casting we want to focus on about you in each of the setups, I taylor the elements of your headshot to support those essences (lighting, background selection, clothing, crop, etc.). I think if you look through the images on this site you'll see that while these elements don't call distracting attention to themselves, they do serve to bring out those parts of each person's individuality that a particular set-up is about. Test shots for you to approve are always part of the process, and we don’t shoot until you are happy with what you see. We generally shoot 60+ images on each set-up, and check the results as we shoot to be certain that we capture what we are looking for before we move on to the next set-up. We usually stop about halfway though to see what we have done and use that information to make additions and improvements. Think of it as an instant re-shoot. Once you have what you need, we prepare the best ten to twenty images from each set-up for you to have reproduced and upload them to the internet for you to download when you get home. The reason we don't supply a CD is because using a digital delivery system and not providing tangable property means that we don't have to charge you sales tax, and you still get the same high quality imagery. I strive to create visually compelling portraits that reveal the essence of who you are. I believe that a memorable headshot that captures something honest and consistent about you are is more likely to get you called in for the right role than a more generic alternative (no matter how well executed). Most of these shoots take about half a day (and you are the only client there I am shooting). I choose the elements of your portrait based on what you are trying to communicate to casting directors and/or agents. I make these images as individual as possible, while staying within the needs of the industry. I understand that this cost reflects a very significant investment on your part, and I treat the entire process accordingly (another very talented photographer once pointed out to me that a great headshot can change somebody's life, and I've never forgotten that). Now that I'm shooting headshots again, people are asking me why. It's not something I really need to do. Four years ago I decided to take an Improv class, and discovered how much I enjoy working with actors. I have done a number of Improv and acting classes (mostly for fun) and have a good idea of what it is like to be on your side of the camera. (I have also done a number of workshops on actor's branding and marketing). For me, this is a new opportunity to work with creative people and make great portraits. It is also a chance to get in deeper than I usually have the opportunity to in a corporate or celebrity shoot, and an opportunity to help somebody move their life forward. I'd
like to encourage you to revisit this site (as well as the sites of
any other photographers you are considering), imagine that you are casting
a film, television show or play, and ask: After you have taken the time to explore and consider your options, I hope you will call me to discuss setting up a session. More imagery, biographical information, frequently asked questions, and just about everything else you might want to know can be found at studiomark.com. I love being a photographer. Call me because you love and believe in what I do. Mark
Robert Halper Technical Details Mark works with very high resolution Hasselblad/Imacon medium format digital capture in the same square format as you see on this site (these files are not the same "35mm" jpegs most photographers provide). The quality is appropriate to a two page magazine spread, and easily large enough for you to crop into without any quality loss. We can work in either black and white or color, although color is the defacto standard in headshot photography today. We generally suggest that you preserve the square format and print your images at 7'x7" on 8x10 paper, with your name underneath. Map of the Area The studio is located in Los Angeles, California, in the Silver Lake area (between Hollywood and Downtown, one mile off the 101 Freeway at the Silver Lake off ramp). There is a map at the bottom of this page. The
map below has been provided to show the general location. Directions
to the studio are also available. For the exact address and/or directions
please contact
us.
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